Executive Management

The IDE team has unparalleled experience in the global water industry, and has one of the strongest technology and project deployment groups.

Avshalom Felber
Executive Chairman
Amir Lang
CEO IDE Holdings Ltd
Mazy Pinchusowicz
Deputy CEO, IDE Technologies Group
Ms. Pinchusowicz joined IDE in 2011 as Head of Finance, Treasury, Budget & Control, Risk Management and Pricing. In 2016 she assumed the role of CFO for both IDE business units – IDE Projects and IDE Assets - responsible for managing all financial, accounting, pricing and reporting matters in the Group. In this position, Mazy puts her expertise in leading global financial analysis to drive management and board decisions to good use. Mazy brings to IDE more than a decade of experience in senior finance positions in public and private global corporates and global accounting firms (BIG 4). Further, she has a track record of successful results in complex and multidisciplinary processes (e.g. IPO, global CF management, US GAAP as well as IFRS experience, multi-level budget preparation and control, ERP implementation), and extensive experience as a board member in public and private companies. Prior to IDE, Mazy served as the Controller for a large public investment company. Mazy is a certified CPA by the Israel Auditors’ Council, and holds a BA in Accounting and Economics from Haifa University, and an MBA, majoring in international taxation, from Ono Academic College.
Lihy Teuerstein
CEO, IDE Water Assets
Ms. Teuerstein has been with IDE since 2011 and leading the IDE Water Assets business as of 2018. Her previous roles included establishing and Heading the Commercial Department of IDE and General Counsel for the IDE group. Lihy has Demonstrated history of working in business environment of large infrastructure projects in all conservative and alternative procurement methods and is skilled in negotiations of complex agreements with project partners, off-takers and clients. She has a broad understanding of the water infrastructure market worldwide and project development processes. Lihy has a combined LL.B in Law and Far East Studies from the Hebrew University in Jerusalem, and is a member of the Israel Bar Association. She also has an MA in Sociology and Anthropology from Tel Aviv University.
Alon Tavor
CEO, IDE Technologies Group
Alon Tavor brings with him over 30 years of experience in the industrial sector and over 15 years in CEO positions, leading multiple companies in various fields of operation, where he spearheaded processes such as strategic restructuring, entrepreneurship, acquisitions and efficiency improvements. Alon brings with him vast experience in various technologies and industries, razor-sharp analytical and organizational developments skills, and the ability to create unmatched business value by creating a synergy between customers, technology and operational strengths. With in-depth knowledge in water treatment technologies, he holds a rare combination of technical, commercial and project related expertise. Prior to taking on his current position, Alon led the Sorek B facility - the world’s largest SWRO desalination plant - where he led all stages of design, planning and tendering of this highly strategic project, that entailed state-of-the-art technological advancements and the world’s lowest water price to date. Alon holds an MBA (Summa cum Laude), and a B.Sc. in Chemical Engineering & Biotechnology from the Ben-Gurion University.
Boris Liberman
VP & CTO Membrane Technologies
Dr. Liberman joined IDE in 1993, and held various position in the company prior to assuming his current position as VP and CTO for membrane technologies. As CTO he leads the company's R&D activities in the RO field. Dr. Liberman is responsible for several industry technological breakthroughs including the Pressure Center Design, the patented Direct Osmosis Cleaning enabling membrane cleaning without stopping the RO train, green desalination allowing desalination without the use of chemicals, and 16” membranes in a vertical array. He is extremely well known and respected in the desalination field and regularly speaks at leading industry conferences and events. Dr. Liberman holds a B.A. and M.S from the Civil Engineering Institute Rostov-on-Don, USSR and a Ph.D. from the Institute for Scientific Research in Water Supply, Moscow.
Jacky Ben Yaish
VP Engineering
Jacky joined IDE originally in 1993 as a Process Engineer. After a short break, he returned to IDE as Manager of the Detailed Design department, and before being appointed VP Engineering in 2016, he served as the company's Engineering Manager. Today Jacky bears overall responsibility for the engineering design of all IDE products, including both thermal and RO desalination, with the thermal and membrane process departments, as well as the detailed engineering, falling under his responsibility. Jacky has been closely involved in the engineering of the company's leading mega projects around the world, among them the Sorek, Carlsbad, Tianjin, and Jamnagar plants. Jacky brings 23 years of experience in desalination to the management table, from all aspects of the project – process, detailed design and project management. His across the board experience in all stages of project, from design through to commissioning and operation, provides an unparalleled understanding of complex water treatment projects. He has a broad understanding of alliancing and risk/reward compensation processes associated with alliance. Jacky is a graduate of Ben Gurion University with Bachelor and Master Degrees in Mechanical Engineering. He also has an MBA from Bar Ilan University, majoring in financing.
Michael (Miki) Tramer
VP Sales & Marketing
Miki brings with him over 27 years of international experience in project management, sales, marketing and business development in the water treatment, infrastructure and desalination industry. His deep knowledge in the water treatment sector is reflected in a valuable combination of technical, commercial and project related expertise, with in-depth experience in developing large scale desalination projects. Miki consistently develops strong, successful relationships with clients and staff at all levels, and collaborates well with multidiscipline teams of engineers and scientists, to ensure business goals are met and optimal results are achieved. He holds a BSc in Mechanical Engineering (cum laude) and an MSc degree in Nuclear Engineering, both from the Technion in Israel. Miki possesses sharp strategic thinking and strong analytical abilities, and is an enthusiastic communicator with excellent interpersonal and team building skills.
Tali Tzuk
VP Human Resources
Tali is a highly enthusiastic Human Resource Manager with Over 20 years of experience in leading HR departments in various organizations. She has a deep understanding and vast experience building a solid business partnership by providing consultancy to the management team on people, organization, and related cultural issues. Being a problem-solving expert, along with the ''everything is possible'' approach, Tali takes full responsibility for all HR aspects: Recruitment, HR processes, employee retention and engagement, welfare, organizational development, and personal guidance to management and employees. Tali has broad education and rich professional experience from the worlds of Human Resources including Personal Training Course from CoachMe, Mediation (Gishur) from Gome, The Israeli center for Training and Mediation College, Organizational Consulting from the Faculty of Management Tel Aviv University and a BA in Hebrew Literature and General BA from the Tel Aviv University.
Sharon Grossman
VP Legal Counsel
Lior Croll
VP Assets and Developments
Michael Tabachnik
VP Corporate Development and M&A
Efrat Miller
VP Business Development
Dr. Efrat Miller Joined IDE in 2021 as the VP of Business Development for the Assets division. Efrat brings over 24 years of experience in environmental engineering, process engineering, and water & wastewater treatment. In addition, Efrat has years of experience in O&M and the development of innovative work methodologies. Before IDE, Efrat served as VP of Business Development and was the Environmental Consulting Department Manager at a large water infrastructure company. Efrat is responsible for the Gulf region and Morocco subsidiaries as a leading entrepreneur who creates communication channels and collaborations. Efrat holds a master's degree in Environmental Engineering from Ben Gurion University and a Ph.D. in Environmental Engineering from the Technion, Israel Institute of Technology.
Iris Jancik
CEO, IDE Americas
Juan Pablo Negroni
Country Manager, Chile